Hi, I’m Shruti – I turn complex products into stories that sell.

I’ve spent the last 6 years launching AI products across different markets; not just creating messaging, but making sure the story lands with the right people. I’ve worked closely with product, sales, and customer teams to shape go-to-market plans that actually work in the real world.

If you’re solving a complex problem with a powerful product, that’s where I do my best work. I care about being part of a team that’s thoughtful, sharp, and building something that matters.

What I’d bring to the table

🧭 Hands-on GTM experience

I’ve built launch plans from scratch – timelines, sales enablement, customer rollout, everything. I know how to get teams aligned and momentum going.

🔎 Depth in AI + market context

This isn’t surface-level familiarity. I’ve worked on AI-powered products like Document Processing & Workflow Automation – long enough to know what matters to buyers, what messaging sticks, and what doesn’t.

📣 Messaging that converts

I don’t write to impress. I write so it lands. Whether it’s pitch decks, product pages, or product blogs – I focus on clarity and relevance. I work with Data Driven insights, tweak when it’s time to.

My core values

🔑 Ownership and accountability in action

I take full responsibility for what I build—whether it’s a product launch or a new messaging strategy. In a fast-paced startup, I’m not waiting around for things to happen. I dig deep, I act fast, and I make sure we stay aligned to achieve real impact.

📊 Always thinking impact

Not everything needs a KPI, but I like knowing the ‘why’ behind what I’m doing. If something I write or build doesn’t move the needle, I want to know why.

Work with me

Let’s make product marketing your growth engine – not an afterthought.

I partner with B2B SaaS startups (especially the scrappy, scaling kind) to build GTM strategies that land, messaging that sticks, and sales enablement that actually moves the needle.

Whether you need help positioning a single product, enabling your sales team with the right assets, or looking for a strategic PMM to plug in and lead cross-functional work – I’m here for it.

Here’s what working together could look like:

✅ A deep dive into your product, audience, and market

✅ A clear messaging hierarchy that aligns your team and speaks to your buyer

✅ A GTM roadmap that your team can actually use

✅ Sales enablement tools your reps will actually open

✅ Insights from the field turned into strategic next steps

✅ Regular syncs & updates

Translating tech into value. Launching products that stick.

Flexible plans, built for your stage
Whether you’re pre-launch, post-pivot, or just need a PMM to bring clarity – I’ve got options that scale with you.

📩 Let’s chat pricing, plans, and how we can win your market; together.

🎙 Behind the Brief

Real Talk. No Buzzwords. Just the stuff they don’t tell you in marketing.

Your New Favorite 20-Min Break

Not another tech podcast. Promise.

It’s the behind-the-scenes of marketing — unfiltered.

© 2025 Shruti Verma <3 Built with purpose & pride. All rights reserved.